Memory! Yikes

I typically pride myself on having an impeccable memory. Except for when it comes to deadlines. And addresses. And telephone numbers. Ok, I have a mediocre memory, but in comparison to the rest of my generation, I am definitely above average.
Test 1
http://psychologytoday.tests.psychtests.com/bin/transfer
I got a 72/100 here. I'm typically not too happy with a 70 on anything, but I have to say this was a smidge more challenging than I'd anticipated. I feel like with technology and phones constantly at our side, there's very little need anymore to remember simple or complex things, its just inherent to look down and find it on our phones
Test 2
http://www.exploratorium.edu/exhibits/common_cents/a.html
Now this one just seemed to expect very little from the general population. I choose the right penny in under five seconds, not because I thoroughly studied the details or I'm some sort of numismatist, but rather I just recognized something about penny A to be inherently familiar. I suppose my brain had already dissected the unfamiliarity of the other pennies because of how common the actual object is.
Test 3
http://www.braingle.com/mind/test_letters.php
My memory weaned here about 14 letters. I have to say I'm disappointed in myself here, but I wasn't exactly thoroughly memorizing either. Up to 10 letters, I wasnt even paying real attention to the letters or their combination, I just knew they'd attach themselves to my short term memory. I think if I had semantically encoded these combinations the way I do with SAT words, I'd still remember them and they'd be just as useless to me as those SAT words. Sure am getting veracious with my candid vernacular now.
Test 4
9/12 on this one. That puts me above average, which is where I like to be. Once again, in comparison to my generation, i feel my memory is excellent. This was by far my most challenging quiz because I didn't anticipate that my brain would drop off the way it did around the 7th word. I found myself struggling to recall numbers 8,9,10 and barely did so. If I had waited a minute before putting the words down, I have no doubt that I would have remembered only 6 or 7 with great difficulty
Test 5
http://faculty.washington.edu/chudler/puzmatch3.html
Out of 20 pictures, I remember 14. Oddly enough, I only remember as many as I did because I threaded together a little story with the most memorable pictures. And it worked! Hurray for semantic coding and visual memorization. What a time to be alive, I tell ya. Anyway, this was an interesting test for me because I remember pictures with far more ease than words or sounds, which isnt uncommon. I didn't anticipate the hurdles I faced with words that were not present with pictures. What's most shocking is how my brain is so much more used to choosing the right answer from a variety of potential options. Guess high school has conditioned me into being ready for a multiple choice world.